Creative transformation requires radical action.

The Creative Way

Overview

Join Hannah & Anna for a 12-week self-discovery program inspired by the renowned book, "The Artist's Way," by Julia Cameron. 

You will benefit from this
program if you:

  • Feel stuck, unmotivated, uninspired or lost 

  • Exist in a lot of self-doubt, fear, stress, feel “too busy”  

  • Want to r(e)ignite or (re)discover your
    creative self

  • Notice loud inner critics and perfectionism 

  • Feel like life is slipping by 

  • Desire personal growth in your life

We believe all humans are creatives and everyone can benefit from accessing this part of themselves. This is for more than just the “artists” out there!

What to
Expect

Weekly
Meetings

Each week, we’ll meet virtually as a group for 75 minutes. You will have a chance to share - any challenges, insights, fears, discoveries - from that week’s lessons. Hannah & Anna will foster a supportive and curious group environment. 

You will have access to a WhatsApp chat for continuous support and inspiration.

*Group meeting time will be determined based on participant’s availability

Individual
Coaching

You will be assigned a coach, either Anna or Hannah, from the onset of the program.

You will meet with your coach three times: before the program to set intentions, during to assess progress and any challenges, and at the completion of the program to help you integrate your learnings.

These coaching sessions will support you in deepening your insights and clearing away roadblocks. 

Creative
Curriculum

The Artist’s Way will be the foundation of our program. This includes weekly readings, exercises and exploration.

Nothing is mandatory, but you will get out what you put in. We promise

The Artist's Way truly transformed my mind, body, and spirit. I'm incredibly grateful for the lessons, activities, and reflections it provided me.

I don't think I would have achieved the same level of clarity or commitment without the support of the encouraging, thoughtful, and trusting group I went through the process with. Meeting weekly to share our experiences, thoughts, questions, highs, and lows kept me accountable, engaged and enthusiastic. It was heartening not only to discover my own creative self but also to witness my group discovering (or re-discovering) theirs”

— Kendall Ross, participant in pilot

A program designed for transformation

Fall Program:
September - December

Hannah & Anna are combining their creative forces to deliver this program of self-discovery and creative expression. We do not claim to be experts, gurus, or holier-than-thou creatives. We too are on a creative journey and our lives were fundamentally changed through this program. Below are a few of our outcomes that we hope you will experience.

  • More courage and confidence to try new things and make changes in our careers

  • Greater trust in ourselves

  • Inspiration to create and share

  • Deeper relationship with our spiritual and intuitive beliefs

  • More fun and play in our lives

  • Tangible skills to move through challenges in the future

  • Close group of friends who will support you on your creative journey

We deeply believe that creativity unlocks a more fulfilling life. We are thrilled to guide participants through this process. We have unique skills that will bolster and support your exploration. 

Meet Your Facilitators

Anna & Hannah met at a wedding and connected immediately. Since then, Hannah built Anna’s brand and coaching website (this one!) and Anna coached Hannah to grow as a leader and build self-confidence. They joyfully went through the Artist’s Way together in a small group and are excited to bring this to you!

Anna is a leadership coach and group facilitator. She is passionate about supporting humans in creating a life of intentionality and fulfillment. 

After spending time as a leadership consultant and receiving her MBA, Anna decided to launch her own coaching practice. She wanted to weave together her corporate experience with her passion for mindfulness and spiritual practices. 

Anna has the privilege of working with leaders, athletes, musicians, and artists to expand their connection to self and their creative expression. She also teaches meditation, leads workshops and is a group facilitator for corporate and non-corporate clients.    

She lives in LA with her husband, Tal, and their pup Mobie. She is proudly sober and supports the sober community in LA. Her creative expressions are in the form of writing, dance, pottery, creating unique gatherings, cooking and much more. 

Anna Laifer

Hannah Westerman is a multi-disciplinary designer, illustrator, creative director and business owner.

As the founder of Avenue West, a boutique design studio, she's on a mission to create impactful, joyful work for arts and culture clients.

Hannah's entrepreneurial spark ignited at age 22, fueled by the inspiration of her business-owner mom and a serendipitous connection made at a concert. A desire to reshape agency work culture propelled her to launch her own studio and never look back. 

Avenue West reflects Hannah's artistic DNA, with a team of talented multi-disciplinary creators. She specializes in blending graphic design, illustration and fine art principles to produce one-of-a-kind visuals. Her work brings a vibrant, human touch across branding, packaging, web and print.

Hannah has lived all over the country, from Portland (the West Coast one), to New Orleans and now resides in Philadelphia with her partner Josh. When she is not designing, businessing and illustrating, she likes to escape into nature, cook, go to a yoga class or go see live music.

Hannah Westerman

Investment

$3500

What’s Included:

  • 3 Months of weekly meetings and access to the WhatsApp group

  • 3 Coaching Sessions with one of our facilitators

  • Facilitated curriculum

  • An new, inspiring community of creatives

  • Your Artist’s Way Book

The Artist's Way is a nurturing guide for all creatives or anyone who is looking to tap into their creative energy. What made its impact even more powerful was the group sessions. As much as this book itself has been course-shifting for me, I wonder if I would have been as motivated or gained as much momentum without the ongoing support of the others in my circle. It was incredibly uplifting and created gentle accountability without judgement. Sharing our creative journeys and new explorations with one another was meaningful, encouraging, and just what I needed during this chapter of my life.

— Sam Dubeau, pilot participant

Let's make a radical change.

Join the Fall

2024 Cohort

~ September 5 to
December 5

If you are ready to dive in, please use this link to schedule your introductory consultation with one of our facilitators.

If you have any outstanding questions, fill out the form below and we will get back to you shortly.